It’s been more than five months since leadership from the PGA Tour met with Saudi Arabia’s Public Investment Fund at the ...

Athletes Unlimited Softball League has released key performance indicators following its inaugural season, highlighted by 20 ...

MLB Network on Sunday afternoon drew its best audience for a HOF Induction Ceremony since 2019, with an average of 247,000 ...

The July 30 edition of the SBJ Marketing newsletter features reporting on Visa's program for cardholders for FIFA World Cup ...

Indiana Fever G Sophie Cunningham has partnered with fast food chain Arby’s, debuting the partnership while arriving at a ...

Nike has shown up “on the board” of Gold Medal-winning Brazilian surfer Italo Ferreira. World Surf League via Getty Imag .

The NBA today announced that the Orlando Magic and the Memphis Grizzlies will play regular-season games in Berlin on Jan. 15, ...

A lawsuit filed in federal court in Pennsylvania claims DraftKings and affiliated companies violated consumer protection laws ...

The Aston Martin F1 team will be valued at roughly $3.2B in its latest stake sale, as demand to invest in the sport shows no ...

As ESPN marches toward the launch of its new direct-to-consumer app and a “significantly enhanced app” (as Jimmy Pitaro put ...

Shares of Adidas fell Wednesday after the German sportswear giant flagged a double-digit million-dollar hit from U.S. tariffs ...

The Univ. of North Carolina is placing big bets on international sports with plans for a 25,000-seat complex a few miles north of its main campus.