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Gracenote 是尼尔森的内容数据业务部门,为全球领先的媒体公司提供创新的娱乐体验。 我们的娱乐元数据和 ID 为娱乐生态系统(从创作到消费)提供支持,使您能够最大限度地提高内容投资的价值,并有效地吸引观众。
Nielsen, líder mundial en análisis de audiencias, datos y análisis, determina el futuro de los medios de comunicación con mediciones precisas de lo que la gente escucha y ve.
媒体碎片化造成受众分散。了解如何通过所有渠道吸引受众并对其进行衡量,以实现... 真人始终是我们数据的核心。 750K+ 世界各地的人们参与我们的小组讨论 我们的全球小组以真人为后盾,提供关键的数据验证并确保代表性 ...
Not only do LGBT households make 10% more shopping trips in a year than the average U.S. household, they buy more at checkout. In aggregate, LGBT households spent an average of $4,135 at retail stores ...
As we approach International Day of Persons with Disabilities on December 3, brands, advertisers and media platforms face a shifting landscape in diverse marketing.
尼尔森的最新数据显示,澳大利亚金融品牌的广告支出增长了16%,达到6.96亿澳元,这主要得益于数字广告的推动。
In today’s rapidly evolving advertising landscape, precise planning is no longer a luxury – it’s a necessity for maximising your ROI. Our exclusive guide provides the critical intelligence you need to ...
Nielsen เป็นผู้นำระดับโลกด้านข้อมูลเชิงลึก ข้อมูลและการ ...
Latest Nielsen data reveals Australia’s financial brands boosted ad spend by 16% to $696M, driven by digital growth, brand-building, and superannuation investments.
During June, streaming’s share of TV viewing in Mexico showed a slight increase of 0.2 percentage points compared to the ...
NEW YORK – July 22, 2025 – Netflix is on the rise, as the streamer’s share of television viewing in June ranked in the top three among media companies for the first time in Nielsen’s Media Distributor ...
During June, streaming’s share of TV viewing in Mexico showed a slight increase of 0.2 percentage points… ...