Cultural Influences on Marketing Strategies. Companies that are growing are always on the lookout for new opportunities. Some of these opportunities present themselves in new countries. Product ...

5 Most Common Advertising Techniques. A successful advertisement creates a desire in viewers, listeners or readers. It also provides information on how to fulfill that desire and makes the ...

Officers act as agents. They act on behalf of the corporation, and they also owe a fiduciary duty to the shareholders of the corporation. Like directors, corporate officers must discharge their ...

The four primary methods of gaining a competitive advantage are cost leadership, differentiation, defensive strategies and strategic alliances.

An apt, single-word description of a bureaucratic organization would be 'tight.' In this kind of organization, there are policies and procedures for everything. There is tight control over the day ...

How to Conduct a Financial Audit. Financial audits dig deep into a company's financial situation, probing accounting records, internal controls policies, cash holdings and other sensitive ...

What Is Mobbing at the Workplace?. Mobbing is a term used to describe a variety of behaviors in the workplace that amount to emotional abuse by workers of a fellow employee or employees. The term ...

The Effects of Conflict Within an Organization. As organizations strive to achieve their goals, they are often met with challenges they must overcome as a team. Challenges leave room for conflict ...

The Advantages of Email in Business Communication. Email in business can be used for intra-company communications, marketing purposes and coordinating with business partners, suppliers and ...

Why Do People Buy Brand Names?. Understanding the motives and interests of your target market helps in making product decisions, developing a store layout and promoting your business. Product ...

10 Characteristics of Professionalism. Being a professional in your chosen field means much more than wearing a coat and tie or possessing a college degree and a noted title. Professionalism also ...

5 Conflict Management Strategies. In any situation involving more than one person, conflict can arise. The causes of conflict range from philosophical differences and divergent goals to power ...