Shein's re-entry to the Indian market comes with strict terms, which include saving all data within the country.

Chinese fast fashion giant Shein has re-entered the Indian market under a licensing agreement with Reliance Retail, nearly five years after the app was banned amid a diplomatic dispute between India and China.

Shein India is now operated and managed by Isha Ambani-led Reliance Retail, which already runs the fashion e-commerce platform Ajio and offline outlets under Reliance Trends

Reliance Retail has launched an app in India to sell fashionwear from China's Shein under a licensing deal, almost five years since Shein's app was banned in the country after getting caught up in a diplomatic tussle.

Shein, the global fast-fashion brand, has made its return to India with a dedicated mobile app, nearly five years after being banned in 2020. The app, launched by Reliance Retail, is now available on Android and iOS,