The 'jingle' may feel dated, but sound is still crucial to the way consumers perceive brands. How is sonic branding evolving ...

Songtradr has unified its key B2B music businesses – 7digital, Big Sync Music, Musicube and Resonance Sonic Branding – under ...

MassiveMusic will provide brands, agencies and platforms with a ‘seamless, end-to-end partner to maximize the impact of music ...

Songtradr simplifies its brand with MassiveMusic, uniting several B2B companies for streamlined music licensing services.

MassiveMusic will provide brands, agencies and platforms with a 'seamless, end-to-end partner to maximize the impact of music and sound at scale' ...

The seasonal beverages are available for a limited time. Credit: SONIC Drive-In/Business Wire. US restaurant brand SONIC Drive-In is bringing back two slushes and introducing a new snack to its menu ...

In an era where artificial intelligence is rapidly redefining creative industries, branding stands at a pivotal crossroads. Tools like Midjourney and DALL-E are often portrayed as threats to ...

Sonic branding has been around for decades (think the McDonald's jingle and the Apple startup sound), but it's becoming more and more important. Joining the sonic branding ranks is The Clio Awards ...

Media World, a leading OOH advertising company, has launched its official sonic branding, which plays when you land on the company’s official website – with the option to mute or unmute.