Females have become the driving force behind China's booming online-to-offline shopping sector, despite their minority position in the country's overall Internet-using population.

The O2O model is altering the face of Vietnam's retail market, with all players preparing strategies to acquire new customers and optimize sales. Dozens of Now shippers sometimes queue up for hours at ...

Conducted in partnership with CollabCentral Consulting, the research revealed that 82 per cent of marketers in China are currently focused on using mobile as a brand-awareness channel, rather than for ...

NANJING, July 27 (Xinhua) -- China's online to offline (O2O) retail giant Suning has entered the auto sales market by opening its first automobile supermarket in Jiangsu Province. The Suning.com Auto ...

E-commerce powerhouse Alibaba is teaming up with Hong Kong-listed China Greenland Rundong Auto to develop an online-to-offline (O2O) sales and financing service for the mainland’s growing luxury car ...