News

Ashley Graham, plus-size supermodel, entrepreneur, and currently starring as the murderess Roxie Hart in "Chicago" on Broadway, has a new gig - a three-year partnership with JCPenney on a plus ...
JCPenney is partnering with model and entrepreneur Ashley Graham on a namesake, plus-size collection launching this fall, according to a press release last week.
JCPenney has just made our week by publishing a totally awesome, beautiful and inspiring ad campaign for their new plus-size range.
JCPenney is trying to grow its share of the $17.5 billion plus-size apparel market with a new clothing line targeting curvy millennials. The new line, called Boutique+, will be JCPenney's first ...
To launch its new plus-size clothing line designed by Project Runway winner Ashley Nell Tipton, JCPenney rolled out a new ad campaign focused on body positivity. The video for #HereIAm includes ...
The next time you visit JCPenney, you might notice some changes in its options for plus-sized shoppers: The department store announced this week that it is introducing its first in-house plus-size ...
JCPenney is upgrading its body positivity game with an amazing new brand campaign for its plus-size clothing line, "Here I Am." The campaign features style blogger and designer Gabi Fresh, writer ...
JCPenney has partnered with plus-size supermodel/entrepreneur Ashley Graham to create a namesake collection for full-figured women that will launch in fall.
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