Who is Tim Cook? Tim Cook, Apple’s CEO, is known for his calm leadership and strategic vision. He believes in taking risks, valuing diversity, and leading with humility—qualit ...

Apple has reportedly canceled its plans to develop augmented reality (AR) smart glasses, a project initially designed to ...

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Apple Invites is a new app for custom invitations and is integrated deep into the Apple ecosystem, unlike its competitors.

The battle to command the largest market cap among U.S. exchange-listed companies is a lot like Game of Thrones. Apple ...

Apple has reportedly canceled its AR glasses project. Here’s why we may not see any sort of Apple Glasses project anytime soon.

Apple’s Vision Pro headset hit store shelves. Looking at it today, there’s one key thing the company must do to set it back ...

Vision Pro, Apple’s very first headset, just turned one year old. Now that we’re into 2025, is it still worth buying? Read on ...

Apple is scrapping an ambitious AR glasses project. What does it mean for the future of the Apple Vision Pro and VR at Apple?

Six Colors’ Jason Snell has put together an “Apple report card” – a survey to assess the current state of Apple “as seen through the eyes of writers, editors, developers, podcasters, and other people ...

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Apple’s got it completely backward: Apple should kill Vision Pro 2 and pour more resources into its smart glasses project.