Is commemorating a company’s history still relevant in a world that prioritizes innovation and the future? Yes. Webster ...

Father’s Day is coming up on June 15 and brands are celebrating dads with campaigns centered around hair loss, bacon, cats, ...

Rather than turning to AI or digital tech, the agency went deep into Caribbean culture to study social behaviours and family ...

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McDonald’s penned a 356-word post “as the person behind” its X account to announce the Snack Wrap’s July 10 comeback. McDonald’s didn’t use a funny quip or sneaky stunt to announce the long-awaited ...

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Is it just common courtesy, or does such a move frame a story as a favor? With brand perception concerns pushing advertisers away from X, YouTube, Netflix and TikTok are among the ad platforms most ...

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Unrestricted access to all Essential and Insights content Access to the PRWeek Consultancy Tracker and the Top 150 Monthly Trading Tracker Hub In-depth reports including quarterly and annual ...

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The book, out May 20, is about former President Joe Biden’s cognitive decline while in office and running for a second term. L-R: Thompson and Tapper. (Image via Penguin Random House, photo credit ...