TikTok Restored after Brief Ban in US; Google Refuses to Add Fact Checks in Line with EU Code; IAB Adds CTV and Retail Media ...

TikTok Becomes Unavailable in US; Google Refuses to Add Fact Checks in Line with EU Code; IAB Adds CTV and Retail Media to ...

News in brief: Google Refuses to Add Fact Checks in Line with EU Code; IAB Adds CTV and Retail Media to Gold Standard; UK Gov ...

Pentaleap Inc., an up-and-coming retail media technology leader, has appointed Mark Burton as chief product officer (CPO).

Global media platform Teads today (January 17th, 2025) unveils a series of UK consumer insights around Valentine’s Day, ...

Through this partnership, Axis will gain access to Edge226’s premium inventory for in-app and CTV advertising, ensuring ...

The Trade Desk plans to acquire ad tech company Sincera, reveals Digiday. The move, which will allow The Trade Desk to ...

This week saw the news of two big ad tech acquisitions. The Trade Desk announced it would be acquiring Sincera, with the deal ...

Marketers will be able to measure and optimise the effectiveness of their creative at scale using marketing mix modelling ...

Meta and Amazon Distance Themselves from DEI. Meta has decided to terminate its diversity, equity and inclusion (DEI) ...

Clinch, the AI-powered technology company that brings efficiency, productivity, and intelligence to omnichannel advertising, ...

Start.io, an industry-leading, mobile-driven SSP, today (January 15th, 2025) announced its partnership with Intent IQ, a ...