Facing an uncertain economic climate and wobbly customer sentiment, marketers are collectively tightening their belts and ...

More than half (55%) of consumers are tired of hearing about AI, according to Twilio’s 2025 State of Customer Engagement ...

At a media event announcing the launch of new ad tools, DoorDash chief marketer Kofi Amoo-Gottfried shared his thoughts on ...

At first glance, the main takeaway from Gartner’s 2025 CMO Spend Survey seems discouraging: Marketing budgets average 7.7% of companies’ total revenue, flat compared to last year and down from 9.5% ...

Editor’s Note: Google launched “AI Mode,” a chatbot-style interface embedded into its apps, at its annual developers conference this week. The new feature stands to alter the search landscape even ...

The Grindr brand hasn’t been taken care of, according to Tristan Pineiro, Senior Vice President of Brand Marketing and Communications. The LGBTQ dating app has 90% brand awareness within the queer ...

Katie Paine, CEO of Paine Publishing, discusses the latest challenges, tactics and tools for measuring and evaluating reputation.

Conversations about Juneteenth have increased, but not all companies are observing the holiday yet—or even communicating about it.

We talked through C4 Smart Energy’s rebrand with Zajic, who joined the company in late 2022, as well as his overall growth strategy for Nutrabolt’s brands.