At the Cannes Lions International Festival of Creativity this week: “We’ve got to save ourselves,” says Apple’s Tor Myhren.

Some New Zealand media agencies and local stakeholders had raised concerns that Omnicom’s proposed US$19.9 billion global ...

Shares of Interpublic Group of Cos. IPG slid 2.00% to $23.01 Tuesday, on what proved to be an all-around poor trading session ...

Snowflake partners with Acxiom to power AI marketing data infrastructure. JPMorgan calls Snowflake Summit a glimpse into software market trends.

A new integration with Amazon DSP demonstrates how platforms are working to bring together first-party data in clean room ...

Acxiom will enhance its products to work seamlessly with Snowflake, allowing brands to effectively leverage their first-party ...

The stock's rise snapped a three-day losing streak.

The mega ad agency merger of the American giants has caught the eyes of the British competition watchdogs. The Competition ...

Snowflake (NYSE:SNOW) and Interpublic Group of Companies, Inc. (NYSE:IPG) owned Acxiom on Monday announced a partnership to ...

Britain's competition watchdog on Monday launched a probe into the proposed merger between advertising giants Omnicom and ...

The need for privacy-safe identity resolution is one of Acxiom parent IPG's “big bets,” even in the wake of Google's decision ...