Apple TV+ is likely to win Formula 1 TV rights in the U.S., furthering its sports long-game with dedicated, potentially niche ...

At the moment, ESPN has the rights. But Apple has made a made a bid “worth at least $150 million a year to stream the races ...

The Movie, Apple is weighing up the acquisition of Formula 1’s American broadcast rights, the Financial Times reports.

Apple may be ready to trade the red carpet for the racetrack. After the roaring success of its Brad Pitt-starrer F1: The Movie ...

After the successful box office for Apple’s Formula 1 movie starring Brad Pitt, it seems Cupertino really wants the sport’s ...

Mounted on Formula One cars and used at real events, the special module used an iPhone camera sensor and A-series chip to ...

The move follows Apple’s recent success with “F1,” its original Formula 1-themed film, and signals a deeper commitment to ...

Securing the F1 broadcast rights seems like a natural next step for Apple in the world of sports. Along with its expansive ...

Up to 300 million US dollars in revenue so far – and it could be even more: Apparently Apple's movie strategy with the racing ...

Apple CEO Tim Cook pulls back the curtain on the tech giant's film and television strategy, including spending millions on ...

“‘F1’ is going to be Apple’s biggest release at the box office by far,” says David A. Gross, who runs the FranchiseRe movie consulting firm. “This film looks like the successful business model Apple ...

Formula 1 driver Lewis Hamilton has signed on to be a producer for Brad Pitt’s upcoming movie about racing, which is set to stream on Apple. The seven-time world champion, 37, is linking up with ...