Unity, the software company that 70% of mobile games use, is deploying generative AI in games. It’s a massive strategic play that the company’s CEO says will drive similar growth in gaming to the 2D ...

Unity Technologies is expanding beyond its game engine to services with the acquisition of Playnomics, which provides predictive analytics for game developers, GamesBeat has learned. The deal was ...

Unity today revealed two new AI-based products for creators to enhance their real-time 3D (RT3D) content. The two products are called Sentis and Muse and are currently available in closed beta, with ...

Mobile games and real-time 3D platform developer Unity Technologies will power the infotainment domain of the new Mercedes-Benz operating system. The infotainment domain is an essential component of ...

Video game graphics have been one of the main battlegrounds for both games and hardware producers since the industry began. The graphical jump from the 8-bit era to the 16-bit era, and then again in ...