LeBron James faced a career-defining decision between Nike, Adidas, or Reebok. Reebok nearly secured him with a $10 million ...

As LeBron James has risen to international stardom, he has had a silent partner. This is the story of how Randy Mims became ...

LeBron James has revealed why he turned down a $10 million shoe deal at 18. The Los Angeles Lakers player appeared on the ...

One shopper notes: "Man, I love these shoes! My order arrived early and the contents were in perfect condition. I will ...

During his senior year of high school, before forgoing college and going straight to the NBA where he would be drafted by his ...

Bronny James, son of LeBron James, joined the LA Lakers as a rookie, securing a $7.9 million four-year contract. With ...

James explained during his Reebok meeting that a company executive offered him a check for $10 million ... with Nike worth approximately $1 billion in 2015. So far, the Nike LeBron sneaker ...

In his short time at the company, though, Hill had already turned a few heads. After a Nike exec came to speak to his sports ...

Before LeBron James had numerous sponsorships with the Lakers, he revealed his first major contract offer by Reebok.

While he eventually signed with the swoosh, James told NFL brothers Travis and Jason Kelce on their podcast New Heights that ...

James debuted a player-exclusive colorway of the Nike LeBron 22 in a style designed for the Fairfax High School Lions. James has a long history of supporting the Los Angeles school, both on and ...

The current Los Angeles Lakers superstar said that he was actually really close to signing with Reebok because they were the ...