Key Takeaways Use UTM tags to track AI chatbot-driven visits in GA4.Segment AI traffic for deeper insights into user behavior ...

At first glance, the energy used to answer a single ChatGPT question may seem tiny, just a few grams of carbon dioxide (CO₂), ...

Despite the rapid growth in AI usage, Barclays observes that there is “no impact” on Google’s company-level operating income ...

Internal documents show Google used ChatGPT to improve Bard. Scale AI workers were ordered to "see why GPT4 is better." ...

While Google favors brevity and directness, ChatGPT provides more context, personalization and reasoning. ChatGPT also allows ...

ChatGPT appears to be testing support for Gmail and Google Calendar integration. This will allow users to summarise emails ...

OpenAI, backed by Microsoft, is reportedly integrating Google's cloud service to meet its growing computing needs, ...

The study, from MIT Lab scholars, measured the brain activity of subjects writing SAT essays with and without ChatGPT.

ChatGPT leads global AI traffic referrals - except in China, where DeepSeek dominates by leveraging local regulations and ...

What was once suspected now seems to have been confirmed: using ChatGPT can degrade the brain. So, should you still use it?

This article is going to look at the top 5 AI tools, including popular ones like OpenAI's ChatGPT and Google Gemini, that are ...

Google's addition of OpenAI to its customer list shows how the tech giant has capitalized on its in-house AI technology from ...