Body Armor has entered into a multiyear sponsorship agreement to become the official sports drink partner of the hockey league, along with its players association, the NHLPA.

WHITESTONE, NY – BODYARMOR Sports Drink today announced a new multi-year North American partnership with the National Hockey League (NHL) and National Hockey League Players’ Association (NHLPA ...

BODYARMOR ZERO SUGAR also has zero grams of carbs and no artificial sweeteners, flavors, or dyes, which is a big deal for people like Culpo who are highly conscious about what they're putting ...

The NHL and NHL Players' Association on Tuesday announced a multiyear agreement with Bodyarmor to be the league’s official sports drink. Bodyarmor replaces BioSteel in that department after ...

The NHL and NHL Players' Association on Tuesday announced a multiyear agreement with Bodyarmor to be the league’s official sports drink. Bodyarmor replaces BioSteel in that department after ...

The National Hockey League announced on Tuesday that BODYARMOR is its new official sports drink. BODYARMOR advertisements will be featured throughout NHL arenas beginning with the Stanley Cup ...

Gatorade punches back at Bodyarmor as sports drink battle intensifies New campaign plugs the brand’s Bolt24 offering, claiming it contains less sugar By E.J. Schultz .

Contrast that with BodyArmor Sports Drink’s just-announced multiyear partnership with Major League Soccer (MLS) to become the league’s Official Sports Drink in the United States beginning in 2020.

In 2011, Lance Collins and Mike Repole co-founded BodyArmor which is a sports drink company. In 2014, Kobe Bryant invested in the company and became creative director. In 2018, Coca-Cola became ...

BODYARMOR Sports Drink teamed up with Frisco-based YouTube group Dude Perfect to launch an exclusive new flavor and bottle available in stores this summer for a limited time. Earlier this year ...