Look for history to repeat itself with Apple's latest pullback.

As Tim Cook prepares to lead his final Apple developer conference as CEO, investors are looking for proof that the company can close the AI gap with rivals through a revamped Siri and an expanded Appl ...

Apple Intelligence for everyone.

Apple’s big developers conference keynote is expected to focus on updates to Siri and Apple Intelligence. But the software ...

Apple unveiled a major AI-powered overhaul of its laggard Siri voice assistant on Monday, but shares sank nearly 2% after the company’s presentations failed to excite Wall Street. The upgraded “Siri ...

Apple's iOS 27 beta introduces customizable Siri voice pace and expressivity, enhancing AI interactions with more natural ...

Apple Intelligence features in the Home app will require an iCloud+ plan starting at 2TB, notes MacRumors. At last month’s Worldwide Developer Conference Apple pointed out that some ‌Apple ...

CUPERTINO, California — Apple is expected to unveil new artificial intelligence features at its annual developers conference beginning Monday, which will be the last one featuring CEO Tim Cook before ...

Apple's Worldwide Developers Conference (WWDC) starts today with the traditional keynote kicking things off at 10:00 a.m. Pacific Time. MacRumors is on hand for the event and we'll be sharing details ...

Apple on Monday unveiled new artificial intelligence advances including upgrades to its Siri assistant, emphasizing a focus on privacy and day-to-day use as the iPhone maker tries to catch up to ...

Round 2 of our Big Guessing Game is underway. Predict Apple’s next product announcements, rack up correct picks, and earn ...

CUPERTINO, California - Apple on June 8 unveiled a series of AI upgrades to Siri, including better voice recognition and a standalone app, rolling out a long-anticipated overhaul in its AI assistant ...