资讯

Walmart’s fast-growing ad business may give the US retail giant some flexibility in coping with the fallout from the imposition of tariffs.
Identifies five trends that will shape marketing strategies of the leisure and entertainment sector in the coming year.
Read daily effectiveness insights and the latest marketing news, curated by WARC’s editors.
Understand what makes creative campaigns effective using best practices, benchmarks and unique frameworks. Harness the force of creativity in your work by staying on top of best practices, benchmark ...
The WARC Awards are back! Enter once for a chance to win in your region and globally. Bronze, Silver and Gold winners will be announced for the Asia Pacific region, then all regional Gold winners will ...
Search for award-winning creative work based on category, media channel and geography. 6,000+ pieces of creative from campaigns since 1999. Also includes the best TV commercials in the world dating ...
The separation of brand and performance advertising has led to siloed thinking, short-termism and declining returns. Pursuing an integrated approach to these activities – covering strategy, media, ...
We’ve made some exciting changes since your last visit, bringing you: ...
Analyses the results of a global WARC survey of senior strategists.
Stay informed quickly and easily with a daily email of the latest developments in advertising and marketing from around the world ...
Provides an overview of the key datapoints that advertisers need to know about Amazon, spanning investment, consumption and performance insights.