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Social Samosa
1 小时
Zomato’s ad spending jumps 24% as net profit shrinks in Q3 FY25
Zomato's advertisement and sales promotion expenses increased by 23.7% in Q3 FY25, reaching ₹521 crore from ₹421 crore in the ...
Social Samosa
1 小时
Decoding the new chapter of Big Tech that awaits as Trump takes over
We decode the shift in Big Tech's relationship with Trump as leaders align with his administration for strategic gains, ...
Social Samosa
1 小时
Kerala Court issues warrant against Baba Ramdev and Patanjali MD over misleading ads
A Kerala court has issued a bailable warrant against Divya Pharmacy, an affiliate of Patanjali Ayurved, along with its ...
Social Samosa
4 小时
Trump overturns Biden's executive order on AI risks
The Republican Party’s 2024 platform had criticised the order, arguing that it stifled AI innovation, emphasising that they ...
Social Samosa
3 小时
Bluesky introduces a custom feed for vertical videos to rival TikTok
The new feature includes a trending videos section in the Explore tab, allowing users to swipe up for more content, pin the ...
Social Samosa
4 小时
Mokobara responds to white-labelling backlash
A social media influencer recently alleged that the luggage brand might be sourcing its products from Chinese manufacturers, ...
Social Samosa
20 小时
No BS allowed: The NYF Advertising Awards calls out industry fluff in new campaign
The film features real farmers receiving free bags of manure—each humorously branded with typical advertising jargon bringing ...
Social Samosa
22 小时
Dentsu India Media Practice reports 10% growth in 2024
The company's media innovations and solutions team made progress by focusing on branded content, influencer marketing, gaming ...
Social Samosa
21 小时
X elevates Rishabh Sharma to Head of Marketing Solutions, APAC
In his new position, Sharma will lead the Next team, which oversees the advertising business in South-East Asia, Korea, ...
Social Samosa
20 小时
Brands tap into fans' excitement with creatives for Coldplay concert
Coldplay's 2024 tour sold out in India on January 18 and 19, sparking creatives as brands embraced the concert's euphoria.
Social Samosa
1 天
Should brands repurpose viral content on social media?
Attempting to stay relevant, many brands repurpose viral content on social media—some of which might be unwelcome when looked ...
Social Samosa
1 天
TikTok becomes operational in the US after brief ban
Despite Trump’s assurances, app store operators like Apple and Google have declined to reinstate TikTok due to the legal ...
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