Anime has emerged as a powerful growth engine in Southeast Asia, driven by the region’s young, digital-native consumers and their appetite for immersive, culture-driven content. According to Dentsu’s ...

With blood stocks having dropped following recent hot weather, this new, Metallica-backed activation sees donors – particularly those with O negative, B negative and Ro subtype blood – urged to come ...

Yahoo DSP Australia has unveiled the next wave of its innovation roadmap at its 2026 Newfront event, announcing major partnerships and technology launches that redefine what’s possible in omnichannel ...

The new Scott is an affable man with a commanding presence and hails from the Scottish Highlands, where he developed a passion for grass. He has since declared it his noble obligation to inspire and ...

Little Black Book, Created in partnership with ONE23WEST, the Canadian healthcare service is aiming to provide radical optimism and real solutions at a time when many in the country are struggling ...

Wave Studios, one of London’s most respected sound houses, has announced the immediate closure of its Great Pulteney Street office after 27 years in operation. Founder Warren Lloyd Hamilton confirmed ...

Coinbase is inviting Americans to find ‘Your Way Out of Their System’, with a retro video game-inspired new film launching at the Oscars. Created by New York indie, Isle of Any, and directed by Oscar ...

For the last decade, the social media playbook for global sporting events has relied on one exhausting, relentless strategy: be ‘always on’. Brands and their creative agencies built frantic war rooms ...

Today, American cryptocurrency exchange Coinbase has launched its latest campaign, ‘Human Nature’, presenting genuine conversations around finances through charming, stop-motion animals, courtesy of ...

Little Black Book, Johannes Leonardo has created Philadelphia’s first-ever brand character as part of a new platform, ‘Really Philly Good’. The brand and agency tell LBB’s Addison Capper how Phillyboy ...

This year, we’ve asked some of the industry’s most creative minds to set their competitive instincts aside and share the ads they wished they’d made. These are the campaigns that stopped them in their ...

For its first ever brand campaign, OpenAI’s ChatGPT has shied away from slick futurism in favour of tiny movies that feel simple, tactile and human. The campaign is inspired by real use cases and ...