IBM’s SVP of marketing and communications shares how embracing discomfort, elevating storytelling and aligning teams around ...

OpenAI has appointed Omnicom Media Group’s PHD as its global media planning and buying agency of record. Campaign understands that the UK market will be included in the agency’s remit.

WPP has slashed staff bonuses and halved its dividend, after a 5.8% slump in Q2 revenues, and said incoming chief executive Cindy Rose will review the company’s strategy.

Concerns about redundancies, company restructures and AI are stopping agency staff from moving jobs, while recruiters report agencies’ hiring efforts are slowing.

Duverneau’s fusion of Haitian recipes and upbeat dancing built an online following of over 5 million inspired home cooks, ...

This week’s roundup is chock full of celebrity brand collaborations and denim campaigns that happen to be creative, ...

Four agency groups are competing to win Jaguar Land Rover’s global integrated marketing account. Campaign understands that ...

IPG also carried out a headcount reduction in 2024, under which staff numbers fell by 4100 to 53,300 by the end of the year.

The romantasy-focused spot is the fourth in a series of ads that showcase the experience of letting one’s imagination run ...

In Campaign Red’s latest report, caregivers, parents, disabled professionals and other adland workers share — in their own words — how RTO policies are reshaping their lives and careers.

The UK’s Competition and Markets Authority has given the green light to Omnicom’s acquisition of rival holding company Interpublic Group. For both companies, the UK is their second largest market ...

Formerly the chief growth officer for Dentsu Creative U.S., Evans will tackle the agency’s operating system at the global ...