The image has quickly become the internet’s favourite creative template, with brands hurriedly remixing the glove, the icy ...

Dashverse, an AI-powered entertainment company, has launched India’s first microdrama series created entirely with generative AI, titled ‘Raftaar.’ The 90-minute series was produced using Dashverse’s ...

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As brands begin their sprint towards FIFA World Cup 2026, Brahma taps into Brazil’s footballing folklore with a campaign that ...

Hansgrohe Group has appointed Shrinivas Jyoti as the Head of Marketing for its India operations. In this role, Jyoti will oversee the marketing functions for the company’s core brands, Hansgrohe and ...

Sales acceleration in 2026 is less about aggressive outreach and more about being discoverable, trusted and relevant long ...

As part of the mandate, 22feet will lead AJIO’s digital and social media strategy across content, campaigns, and community ...

From celebrity collaborations and rap-led campaigns to weekly trend drops, the retailer is recalibrating itself for a younger ...

The ad showed veteran Telugu comedian performing a pooja for a soap product, drawing criticism over its devotional references ...

Trilegal has appointed Sandeep Ghosh as its first chief executive officer. The appointment comes as the firm expands its ...

Myntra is expanding social commerce beyond its app, betting that creators can influence purchases far more effectively than ...

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