In search of profitability, generative AI services launch new subscription models... but the first try is free.

Twitter has completely taken over the minds of users, business owners, advertisers and elected officials. Now, it might be on ...

In this interview at CES 2025, LG Ad Solutions CTO Dave Rudnick talks about the division's new "moonshot" unit, Innovation ...

The Trade Desk announced its plan to buy Sincera, a startup that aggregates and supplies metadata to ad tech companies.

Multiple different criminal rings around the world are orchestrating surgical phishing scams that target ad industry media ...

T-Mobile buys Vistar Media, an ad platform that specializes in digital out-of-home, for approximately $600 million.

M&A started off with a bang in 2025. T-Mobile bought Vistar Media, and The Trade Desk bought Sincera. With a special guest ...

DirecTV expanded its stake in addressable TV ad platform Invidi on Wednesday. It’s now the majority owner. Terms of the deal ...

Digital advertising’s potency has always come down to knowing what the audience is searching for and the sites they’re ...

Tom Pachys, Co-founder and CEO of EX.CO, discusses the company's new expanded ad server, and how it sets the offering sets ...

AI-generated slop content is growing exponentially online. Plus, publishers and new organizations are strategizing for a post ...

Comscore's new measurement tool gives publishers a better understanding of content consumption patterns – not just ad ...