MCP transforms AI from static responders to active agents, reshaping SEO, brand visibility, and how LLMs connect content with ...

ChatGPT now delivers stronger local search results using Bing data. Discover how it works – and what local businesses can do ...

Google is expanding ad transparency by revealing who’s funding ads — making it crucial for advertisers to manage their public ...

Visual search is in. Pinterest is quietly emerging as a search engine for Gen Z and Google isn't always the go-to anymore.

Identify content topics where readers want to hear from people – and leave no doubt that they’re hearing from people.

Places and products cards. Google also added places (local businesses) and product cards to AI Mode. This includes ...

Google's new tools strengthen first-party data, improve iOS app measurement, and future-proof campaign performance.

Google’s PMax update brings overdue visibility with channel, asset, and search term reporting—sparking a mix of optimism, ...

Google is bringing ads into AI chatbot conversations, creating a new frontier for advertisers beyond traditional search.

Yelp is making it easier to capture high-quality leads, streamline restaurant operations, and deliver better customer ...

YouTube's AI Overviews test could reshape how users find videos. Will it boost discovery or cut into views for creators and ...

Google's sponsored SERP loops could reshape how users engage with search ads – without advertisers paying or seeing clear ...