The “In-snore Coupons” campaign by Adpro&, IMPACT BBDO and Impact Proximity help the loudest snorers earn Sleepzone discount ...

The TikTok Awards highlight top creators in the region in an effort to showcase the creativity that is generated across ...

The J1 Beach campaign developed by OUI agency ran across digital out-of-home (DOOH) and social media platforms.

Automotive brands must meet customers where they are on digital platforms, with personalised, data-driven campaigns.

Smartifai has filed a patent with the United States Patent and Trademark Office (USPTO) for a new audience context solution.  The patented technology focuses on analysing audience behaviour and intent ...

evision, the media and entertainment arm of e&, has adopted a 24-hour preschool channel called Bloom into its family of ...

Companies find difficulty in measuring the ROI invested when trying to grow their business when it comes to working with PR ...

You Experience's Vijay Simon and Sachin Mendonca discuss why progress isn’t just about innovation, but about what it means to ...

Within 48 hours of the premiere, the campaign created by Mullenlowe MENA and client Fixby for teens had already sparked over ...

Study reveals CDP users achieve faster AI deployment with superior data quality and non-CDP users struggle with data ...

The Foodics campaign began with a teaser on social media, and was then followed by a brand video and multiple product-focused ...

Campaign Middle East speaks with Nick Clements, CMO, Presight to gain new insights on B2B marketing strategies.