Data is a company’s most powerful asset. Yet, many businesses cannibalize this valuable asset by selling it to third parties when they should be using it to make their businesses stronger and more ...

Innovative technologies of the Fourth Industrial Revolution (4IR) are transforming and modernizing the way data is generated, collected, and analyzed across different industries and fields of study. 1 ...

The world runs on data, and businesses increasingly rely on it. However, traditional data sourcing methods often present challenges related to diversity, transparency, privacy, and cost. This article ...

Data collection is the process of gathering and measuring information used for research. Collecting data is one of the most important steps in the research process, and is part of all disciplines ...

Over the past few years, data has garnered itself something of a bad reputation. As companies utilize their technology to gain access to unimaginable quantities of customer data, too many were seen as ...