A number of biases occur so often, in so many contexts, that cognitive scientists have given them names. (See “Common Biases,” below.) Some, like the confirmation bias (which leads people to discount ...

Author profiles: DeAnne Aguirre is a senior partner with Strategy& based in San Diego. She is the co-leader of the firm’s global Katzenbach Center and an expert in culture, leadership, talent ...

To raise your own customer analytics ability, start by thoroughly defining your market and customers. Deepen your knowledge by applying techniques such as mapping the customer journey. Seek out data ...

Europe’s leading companies now have proportionately more CDOs (42%) than North America’s (38%), driven by appointments in the UK, Switzerland, and Germany. We believe this is likely due to Europe’s ...

This interview is part of the Inside the Mind of the CxO series, which explores a wide range of critical decisions faced by chief executives around the world. If you have bought clothing or other ...

Plenty of shoppers say they prefer sustainable products over ordinary ones. Yet for consumer product companies, tapping into this green demand can prove tricky. One challenge: establishing that ...

Now, Smith went on, Walmart supercenters will be rolling out a similar structure. He expects both productivity and employee experience to benefit. “Through this new, tiered structure for team leads, ...

A global electronics manufacturer seemed to live in a perpetual state of re-organization. Introducing a new line of communication devices for the Asian market required reorienting its sales, marketing ...

Whether your company is pure B2B or B2B2C, a customer-success culture naturally puts your business clients or end-users at the center of everything you do, which is imperative now. The pandemic is ...

Leadership is not just for leaders anymore. Top companies are beginning to understand that sustaining peak performance requires a firm-wide commitment to developing leaders that is tightly aligned to ...

Imagine two call centers. In the first, you see smiles and concentrating faces, and overhear heartfelt efforts to help. There is a tangible buzz of hard work but also a feeling of energy and ...

The second failure point, and one to which boards of directors are particularly susceptible, is a disproportionate focus on skills that should be table stakes. For instance, having a strategic ...