Retention analysts say Shorts older than 28-30 days are being deprioritized in recommendations. The reported shift affects channels ranging from 100 million to one billion monthly views. Creators warn ...

YouTube Shorts, the shortform platform from Google-owned video giant YouTube, has seen massive success since its launch in September 2020. Today, an estimated 1% of all waking human hours are spent ...

YouTube continues to dominate online media with over 2.70 billion people worldwide using it monthly. With viewers watching 70 billion Shorts daily and spending more hours than ever consuming content, ...