The global gaming market is estimated to rake in over $184 billion and continues to grow daily. According to Newzoo, mobile gaming now accounts for 50% of that global market, dwarfing the console ...

Recently, Alphabet’s Google unveiled Project Genie, an AI-powered tool that can build, explore, and remix interactive virtual worlds from text and images, sparking concerns about new competition for ...

Adam Smith - Senior Vice President of Product of Unity Engine Good morning. Good morning, Barcelona. Did you see that lineup of games? Megabonk, which just became one of the most played games ever on ...

Coda's integration with Unity's IAP sets a new D2C standard by bringing out-of-app monetization into developers' existing workflows, removing operational complexity, and making it easier to run web ...

Walmart has released a free, official commerce software development kit (SDK) for Unity developers to "seamlessly ...

Unity's report reveals that 62% of game studios use AI, mainly for prototyping, asset creation, and worldbuilding. 56% of AI-adopting studios use AI for worldbuilding, creating NPCs and unique ...

Unity Software rebounds after scrapping its pricing plan and revamping products, but profits lag. Read the full analysis here ...

A new study into the engines powering the most successful web games has revealed the overwhelming dominance of Unity, but highlights a critical trade-off between its powerful ecosystem and the ...

Project Genie is an early-stage research model designed to build living, interactive worlds. ・The tool relies on Google’s ...

As one of the most commonly used game engines, it's not unusual to see Unity appear on the splash screen when loading up a game. There's something different about seeing that logo appear in Survival ...

Unity has cancelled its Runtime Fee, which was announced just a year prior. The announcement sent shockwaves through the games industry, with developers quickly declaring their distaste for the ...