Givenchy Beauty has unveiled a makeover to its Givenchy Beauty House experience on Roblox in celebration of Pride Month in June, according to details shared with sister publication Marketing Dive. The ...

Marking a new Roblox experience, Walmart has introduced Supercampus, a back-to-school-themed game, the retailer announced Wednesday. Players aged 13 and up can solve puzzles and play using supplies ...

Adding another gaming element to its outreach approach, Maybelline New York has launched a virtual experience in Roblox and the corresponding “Makeup Your Mix” campaign, the company announced Thursday ...

As an addition to Spotify Island, Spotify is introducing Spotify Island: WonderWrapped as a new space for fans to engage with music artists on Roblox. The Spotify Island mainland, which has been ...

Google has launched a new Roblox experience based on its Play Points rewards programme called the Diamond District. The space features an obstacle course, mini-games, and digital and physical rewards, ...

Nonprofit group Experience Camps, have created a successful virtual experience through the Roblox platform to help educate young people on grief, which has has been played over 100,000 times. The ...

H&M is launching a limited-time activation as part of its Loooptopia experience on Roblox, according to a press release. The effort is tied to a summer collection inspired by Netflix’s “Stranger ...

Join our daily and weekly newsletters for the latest updates and exclusive content on industry-leading AI coverage. Learn More e.l.f. Beauty is launching a Roblox game, e.l.f. UP!, to help Gen Z and ...

Roblox developers will be able to make create subscriptions for their experiences, but users won’t actually be able to purchase them until November. Roblox developers will be able to make create ...

Chris has been playing games for over 20 years going back to the NES. His favorite genres of games are MMOs, ARPGs, Survival Crafters, and Mobile Games of all kinds. With over 5,000 hours in Roblox ...