…now that’s a game-changer. Over the past couple of weeks, we’ve talked about how Roblox has been trying to expand both its reach and its marketability to both players and brands. The company knows ...

A new report has uncovered a community of Roblox players who digitally re-create and “play” through real-life school shootings. Known as “Active Shooter Studios,” or A.S.S., the group has attracted ...

“Roblox” faced a wave of new lawsuits this week that allege the popular gaming platform hasn’t done enough to safeguard kids from pedophiles and sexual content. One of the latest complaints, filed in ...

Roblox announced on Thursday that creators can now sell physical merchandise directly within their experiences and games on the platform with the launch of new Commerce APIs. The offering provides ...

When you think about video games, you subconsciously understand that the “main item” that you’re getting is the video game itself. All the other “merch” that comes from various games and franchises is ...