As gaming platforms capitalize on pandemic-fueled traffic to their digital worlds, brands that drive culture in the physical world are fighting to ensure they don’t miss any new opportunities. A new ...

近日，时尚品牌GUCCI在网络游戏平台Roblox上推出了一个数字空间“Gucci Town”，用户可以在其中享受展览、购物、游戏等。 据了解，Roblox是一个平台，玩家可以在这里创建自己的游戏，也可以玩其他玩家创建的游戏。它在过去几年中显著增长，到2020年7月达到1.5亿 ...

Gucci and Vans launched a scavenger hunt between their two worlds on Roblox, the first time two fashion brands of that size have done so, according to information shared with Marketing Dive. “Gucci ...

Kyle has a degree in Film, Television, and Cultural Studies and has loved video games for as long as he can remember. He's owned every PlayStation, dabbled with the occasional Xbox, and even owned a ...

Roblox fans are going extreme when it comes to dressing up their avatar with skin. Players are now paying thousands of dollars for the virtual Gucci bags in the game. And they do not mind if it costs ...

Roblox has become incredibly popular over the years with user-created content that is purchasable using the in-game currency 'Robux,' helping to spur it on. Most items sold during the Gucci Garden ...

The British Fashion Council is hosting its annual Fashion Awards this evening, and in celebration of the technological advancements made in recent times, it has teamed up with Roblox to recognize a ...