This story was originally published on Marketing Dive. To receive daily news and insights, subscribe to our free daily Marketing Dive newsletter. Warner Bros. and Legendary Pictures are leaning into ...

Warner Bros. and Legendary Pictures are leaning into gamification on Roblox to promote “Godzilla x Kong: The New Empire,” which hits theaters March 29, per details shared with Marketing Dive. The ...

When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works. After attaining billions of page views in 2013, and helping young game creation enthusiasts ...

For something like Roblox, it’s not enough to have a massive universe full of creators who are able to do whatever they want with their gaming titles and the merch they want to make. They also need to ...

Because of course they did. While it may be April 2nd right now, that doesn’t mean that we can’t still talk about what happened on April 1st. After all, there was a LOT going on that day, and many ...

Recently, the new Roblox desktop app rolled out to all users. The app, which was in beta for an extended period of time, is designed to unify and standardise how Roblox works across platforms.