Maximizing profits by minimizing service and integrity can lead to business problems that eventually sink a business, as shortcuts and bad PR cause customers and employees to leave. Some of the ways ...

In capitalist economies, the primary goal of for-profit companies is to maximize their profits. This doesn't mean that companies focus on profits at the expense of everything else, though. Instead, ...

An Excel workbook called ProfitMax.xls provides a simple example of how to use Solver and the Comparative Statics Wizard. The Comparative Statics Wizard is an Excel add-in that walks the user through ...

In justifying his attacks on Bain Capital, President Obama argues that "profit maximization" might be an appropriate goal for a private-equity firm, but not for more general public policy. This ...

Since the late 1970s, when American companies were fat and complacent, the focus of American capitalism has been on the bottom line. Spurred on by activist shareholders, private-equity firms, and ...

Since the late 1970s, when American companies were fat and complacent, the focus of American business has been on the bottom line. Spurred on by activist shareholders, private-equity firms, and ...

I asked Prof. Bainbridge whether I could cross-post this from Corporate Finance Lab, and he kindly agreed: What is the purpose of a corporation? Is it, as Nobel Economics laureate Milton Friedman ...

An important component of marketing strategy is to "position" a product in perceptual space. But to realize a perceptual position we must model the link from physical characteristics to perceptual ...