While Roblox has become a go-to for brands that want to connect with younger consumers, Ikea is taking a fresh approach and focusing on potential employees. The activation is part of a larger push ...

This story was originally published on Marketing Dive. To receive daily news and insights, subscribe to our free daily Marketing Dive newsletter. Ikea is taking the idea of remote work to the virtual ...

Hindenburg Research disclosed a short position in Roblox on Tuesday, alleging that the gaming platform popular among young children inflated metrics including user numbers. Roblox shares fell 9.2% in ...

In early January 2026, Roblox introduced mandatory global age verification for all users to access chat, using facial age estimation and optional ID checks to separate adult and under‑16 ...

Roblox has introduced a suite of AI-powered features to its Studio platform, including autonomous planning, procedural 3D modeling, and mesh generation. The update positions Roblox as a leader in ...

Ikea has announced the launch of The Co-Worker Game’, a virtual universe being launched on Roblox. Launching on 24 June, the game will allow players to experience working in Ikea’s virtual universe, ...