Music and basketball are not only linked through years of joint development, they are pretty much impossible to separate. As the NBA All-Star Weekend in San Francisco approaches, the bond gets deeper, ...

We interviewed NBA 2K's Director of Global Partnerships & Licensing to learn more about how music breathes life into the basketball series. NBA 2K26 Season 2 will add iconic songs from previous 2K ...

NBA 2K26 Season 2 will add iconic songs from previous 2K games to its soundtrack, hitting fans with a dose of nostalgia while also showing off the series’ history of delivering memorable tunes for ...

NBA 2K has officially revealed the soundtrack for NBA 2K26, showcasing a diverse lineup of artists that blend hip hop, rap, and alternative sounds. The soundtrack includes music from Kendrick Lamar, ...

Steve Schnur can’t sleep. He calls it a blessing and a curse. In pursuit of the next great sports video game soundtrack, Schnur scrolls social media in the middle of the night, discovering new music ...

When we think about the most iconic gaming moments, it’s not just the graphics or gameplay that come to mind. It’s the soundtracks that have left an indelible mark on our memories. As someone who’s ...