Andrew Kessel was a breaking news writer for Investopedia until October 2025. He previously covered markets for Proactive Investors, with a focus on small-cap stocks in fintech, healthcare, mining, ...

E.l.f. Beauty is testing real-world commerce capabilities within its E.l.f. Up! experience on Roblox as part of an extended partnership with the platform, according to details shared with sister ...

OAKLAND, Calif.--(BUSINESS WIRE)--e.l.f. Beauty (NYSE: ELF) is making history as the first-ever beauty brand to launch a financial literacy game on Roblox. This experience is specifically designed to ...

Forbes contributors publish independent expert analyses and insights. I cover luxury beauty, fashion and innovation from Paris and London. This article is more than 2 years old. The e.l.f. UP!

Tailored experiences Roblox was released in 2006 by co-founders David Baszucki and Erik Cassel, and its popularity dramatically increased during the COVID-19 pandemic. In 2023, it generated revenue of ...

Popular online creating and gaming platform Roblox has launched its latest AI feature this week, this time with a focus on connecting players around the world rather than generative content production ...