Google has overhauled its DoubleClick ad-serving platform, promising that the newly-christened DoubleClick Digital Marketing product will allow ad agencies and media companies to control their ...
Google faces a federal adtech antitrust trial next week. The DOJ and 17 states allege Google used acquisitions to dominate the $300 billion adtech market. A pitch deck outlines how the DoubleClick ...
Facing threat of Microsoft buying Yahoo, missed earnings, and a report exposing its Achilles' heel, search giant's execs commit to rebalancing After getting approval from the European Union for its ...
The DOJ and 17 states allege Google used acquisitions to dominate the $300 billion adtech market. A pitch deck outlines how the DoubleClick acquisition played a key role in Google's ad growth. As ...
As Google prepares to travel to a federal court in Virginia to face down its adtech antitrust trial next week, a newly uncovered deck sheds new light on the 2007 DoubleClick acquisition that played a ...