In 1960, Theodore Levitt wrote “Marketing Myopia” for the Harvard Business Review. He dissected the decline of the railroad industry, placing the blame fully on the industry itself, for not having the ...
Albert Einstein once said, “If I were given one hour to save the planet, I would spend 59 minutes defining the problem and one minute resolving it.” While that may sound extreme, it does highlight the ...
Business managers face a never-ending array of potential information technology (IT) projects competing for their attention and budget. Making wise investments requires hitting a moving target, ...
As demonstrated in a series of new studies, researchers show that as the prevalence of a problem is reduced, humans are naturally inclined to redefine the problem itself. The result is that as a ...
Although it's far from perfect by virtually any measure—whether poverty rates, violence, access to education, racism and prejudice or any number of others—the world continues to improve. Why, then, do ...
BRITAIN has entered its first recession since the early 1990s, and many other economies seem bound to join them. But what exactly do we mean by recession? On the occasion of Britain's last fling with ...