The Advertising Standards Authority (ASA), an independent regulator of the advertising industry in the U.K., is taking issue with an advertisement for Colgate-Palmolive's Colgate Total toothpaste, ...

Colgate-Palmolive India plans to boost advertising for premium toothpaste, anticipating significant growth beyond current market expectations.

Colgate-Palmolive India stepped up its advertising investments in the first quarter of FY27, signalling growing confidence in its premiumisation strategy as stronger margins and double-digit sales ...

The company has been increasing marketing support as it looks to drive category growth, premiumisation and consumer adoption ...

Attorney General Ken Paxton has reached an agreement with Colgate-Palmolive Company (NYSE:CL), addressing concerns over misleading toothpaste packaging and advertising aimed at children. The agreement ...

CHENNAI, Sept 5 (Reuters) – Dabur, Indian rival of Colgate-Palmolive, is making its toothpaste a test of nationalism by asking consumers to shun American brands, as companies intensify promotion of ...