Salesforce.com's Apex programming language has been hailed by some as a significant milestone in short history of Web on demand applications. But at this point it is still of form of vaporware that ...

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Hosted online CRM and business applications provider Salesforce.com Inc. is looking to fill out its current offerings with new developer resources, including a new programming language and platform.

In hopes of creating a third major revenue-generating business, Salesforce.com plans to make its Apex programming language and development platform available to users of its on-demand applications.