If you record daily sales data in Excel, it may be impossible to explain variances from day to day. Instead, it may make more sense to summarize the data by week to spot trends and explain variations.

In this podcast with Chris Gorton, EMEA managing director at Syniti, we look at how to optimise data for digital transformation. We talk about how planning is key, in particular to visualise the ...

For Lyndsay Weir, the key to success with data analytics is getting to the “so what?” beyond the charts and spreadsheets. “You need to understand what the business question is and you need to get to ...