Lay’s Chooses Sweet Over Salty for Potato Chip Pitch in Super Bowl
Frito-Lay is breaking with past Super Bowl strategy for Lay's potato chips, trying a commercial that is sweet and cinematic ...
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Lay's Super Bowl Ad Trades All-Dressed for Farm-Grown
The Frito-Lay brand says storytelling, not tariffs, prompted the switch from a Canadian theme to a Taika Waititi heartland ...
FDA classifies Lay’s recall as Class 1 due to undeclared milk allergen
Last month, a recall was issued for Lay’s Classic Potato Chips sold in Oregon and Washington due to the potential presence of ...